Bavaria Brewery
AB InBev
2019
HACKING THE LABEL
In the international beer day we invierted our communication in all labels, to raise awareness about the importance of drinking alcohol in a responsibly way. Thousands of influencers shared the message, turning the social media conversation to an invitation to drink responsibly
AB InBev
2019
HACKING THE LABEL
In the international beer day we invierted our communication in all labels, to raise awareness about the importance of drinking alcohol in a responsibly way. Thousands of influencers shared the message, turning the social media conversation to an invitation to drink responsibly
